Every October, we embrace the spirit of giving and community as we participate in Breast Cancer Awareness Month. This year, we are excited to continue our tradition of supporting the local mammogram program at 85 HOPE Free Medical Clinic in Wabash. For every dress sold throughout the month, we will donate $25 to this vital program, which provides essential services to those in need.

A Meaningful Connection for Brides

As part of the Ellen’s Bridal initiative, each bride who visits our boutique will have the opportunity to engage in a meaningful way. At checkout, brides will have the opportunity to pin a pink ribbon on our mannequin. This act symbolizes not just their support but also their connection to a larger community united against breast cancer.  We will also provide each bride with a pink ribbon to wear proudly, creating a visual representation of solidarity and hope.

The Symbolism of the Pink Ribbon

The pink ribbon has become an iconic symbol of breast cancer awareness since its inception in the early 1990s. It represents not only a fight against the disease but also a commitment to raising awareness and supporting those affected by it. As we don these ribbons, we honor survivors and remember those who have bravely battled breast cancer. The act of wearing a pink ribbon fosters conversations about health, prevention, and early detection—critical components in the fight against this pervasive disease.

A Community United

Throughout October, our boutique transforms into a hub of support and awareness. The responses from brides have been overwhelmingly positive; many express gratitude for being part of something larger than themselves. They appreciate the opportunity to contribute to a cause that resonates deeply within our community.

Celebrating Our Collective Efforts

At the end of the month, we will present 85 HOPE with a check reflecting our collective efforts and celebrate this moment with a photo that captures the essence of our mission. We invite everyone to join us in this journey—by purchasing a dress or simply wearing a pink ribbon, you become part of a movement dedicated to making a difference.

Join Us in Making Strides

Let’s come together this October to spread awareness and support for breast cancer initiatives. Your participation not only helps fund crucial services but also sends a powerful message: together, we can make strides toward a future where breast cancer is no longer a threat.

Check out what last year looked like for us!